ChildProof
childproof
adjective
designed to eliminate or minimize hazards to children.
{
mobile app
What is ChildProof?
ChildProof is an app for parents and caregivers of young children. The app educates them on child safety and provides an innovative solution that makes childproofing their home simple and straightforward.
Project Specs
Final student project, created as part of my studies at HAC.
THE BACKSTORY
It all began with a hotdog.
Well, a hot dog and my 2 year old niece and the horrifying realization that her (wonderful) grandmother had been unwittingly serving them to her
whole (TL;DR it can be deadly).
This episode drew my attention to the prevalent issue of childhood accidents and as I delved deeper into this subject I recognized a need for a new solution to this problem.
THE PROBLEM
124 deaths
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20,600 severely injured
170,400 injured
On average in Israel every year
Childhood accidents 'iceberg'
Accidents such as suffocation, falls and drowning are a leading cause of death and serious injury for young children.
The scale of this problem is immense. For every death we hear in the news there are thousands of unreported injuries.
Most of these accidents take place in or around their home and the majority of them are completely preventable.
RESEARCH METHODOLOGY
Online survey
I conducted a survey to try and gauge peoples general awareness on the subject of child safety at home and how they implement it into their daily lives.
In depth interviews
I interviewed people to get a deeper understanding of the events leading up to an accident or near accident.
The general consensus was the element of surprise. Surprise that the child was capable of doing what they did that caused the accident or near accident.
Market analysis
I examined websites that dealt with childproofing and home safety and found the majority of them required excessive effort and cognitive load on the users part to navigate and find the appropriate information.
The very few mobile apps that do exist on the subject cover only one very specific issue, such as pool or sleep safety or were a marketing ploy to buy products.
Surprisingly, technology has not yet been used to make the child proofing process more efficient.
RESEARCH CONCLUSIONS
Education is key.
Keeping one step ahead of the developing child and anticipating potential hazards is crucial.
People (especially those with children) are very busy.
The information must be conveyed in an efficient and streamlined way.
Every home and child is unique.
A tailored and customizable approach is needed to ensure that a specific house is safe for a specific child.
Child safety is not a one time/ one off deal.
One must be constantly learning and refreshing and updating their home accordingly as the child grows.
USER PERSONAS
The mum
Claire is a first time mum to a sweet 1 year old girl. She’s just started working again after taking an extended maternity leave. Claire finds that her weeks are hectic and busy with minimal free time.
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Pain points:
Lack of time/energy for proper research, her daughter develops at a staggering pace, hard to keep up.
The grandfather
Mark is Claire’s father in law, he is 62, a doctor and has one free afternoon a week where he watches his granddaughter. He is loving and caring and he looks forward to these afternoons which are the highlight of his week.
Pain points:
It's been many years since his kids were young, outdated safety norms, wants to be fully competent with his child care abilities.
THE DESIGN
Sage advice
Turning to an individual experienced in child raising for guidance is common practice among parents and caregivers.
A compilation of safety tips ensures that such insight is accessible to all.
Step by step
Keeping tabs on general development and milestones helps users learn what to expect in coming weeks and months.
Interface
A calming and visually pleasing interface was chosen for this app which deals with such a heavy subject.
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User engagement
Push notifications are sent to remind users of safety tasks and query about the child's developmental milestones in order to update safety requirements.
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Childproofing
Computer vision technology is utilized to child proof the users home. A quick scan of each room points out dangers and potential hazards.
Onboarding
Keeping the onboarding process brief and precise while having users try key features in the process will increase registration completion rates.
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USER FLOW #1- Onboarding
USER FLOW #2- Learning about a safety topic
USER FLOW #3- Reviewing childproofing room scan
